About Us

It’s simple, just like our name. We wanted to create designs to match any everyday style, all with ethical diamonds. You'll be sure to remember a first diamond when you have reasons to never forget.


Our diamonds are made in labs instead of mined from the earth, so that you can be sure your diamond didn’t hurt anyone or anything in its sourcing.

We then set these diamonds in quality gold and silver metals to create pieces with beautiful, minimalist design. This is stylish, active accessorizing; it’s the kind of luxury jewelry that should fit any everyday look you like to wear and for any activity.

So, stop stressing over multiple browser tabs with soon-to-be-abandoned cart purchases. Time to make luxury jewelry buying simple.

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